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Articles - Industry News (PUBLIC)

by PMuto Published on 10-15-2021 03:42 PM
Atlantic Technology’s New Independent Manufacturer Sales Rep Firms See Exciting Opportunities for Dealers Franklin, MA – October 15, 2021 – Atlantic Technology is pleased to announce the appointment of Higher Fidelity Sales of Florida and Endgame Mktg (TOLA) to sell the full line of over 100 award-winning premium products covering 9 categories including home theater systems, subwoofers, in-wall speakers, in-ceiling speakers, outdoor speakers, wireless multi-room systems, amps, soundbars and headphones. Serving the custom residential channel for over 30-years, Atlantic Technology has long maintained the reputation of a high-performance brand including being an early adopter and leader in THX certified speakers. These past 2-years the company has raised its bar even higher -- leveraging its expertise and comprehensive manufacturing capabilities -- bringing to market over 30 new products, and to approving fanfare. Highlights include flagship 8600 tower and center speakers, dual 10- and 12-inch SBT series powered subwoofers, step-up in-ceiling line AZURE, and the industry’s vastest most innovative SKAA wireless ecosystem consisting of home theater, multi-room indoor and outdoor solutions including the innovative ‘triple wireless’ Gatecrasher3 soundbar. SKAA technology delivers long-range, interference-free, low latency, CD-quality transmission to multiple SKAA loudspeakers. Higher Fidelity Sales of Florida principal Dennis Hardy, speaking to Atlantic Technology’s SKAA multiroom offerings, said “We are very excited to bring to our home and commercial integrators such fresh, new audio solutions that so beautifully serve the indoor and outdoor lifestyles of Floridians. And the company’s vast in-room, architectural and headphone offerings make it easy to fill all categories of sound.” “What really resonates with me is Atlantic Technology’s tremendous brand recognition,” says Higher Fidelity Territory Sales Manager Patrick Thompson, a veteran of the...
by PMuto Published on 08-30-2021 12:14 PM
Seymour-Screen Excellence Brings to Market its First Acoustically Transparent Ambient Light-Rejecting Film Screen The Ambient-Visionaire Black 0.8MP Micro-Perf projection screen surface boasts a wide viewing angle, deep light absorption and is acoustically transparent. It is available in fixed-frame and motorized masking systems and in viewable image widths up to 210-inches. Ames, IA – August 30, 2021 – Made-in-the-USA film screen brand Seymour-Screen Excellence brings its expertise in acoustical transparency (AT) and ambient light-rejecting (ALR) film screens together for the first time with its Ambient-Visionaire Black 0.8MP. Available in various fixed-frame styles, the AT aspect allows for the center channel speaker (and room permitting, front mains) to be placed behind it for the utmost in dialogue and action realism, with its light-rejecting (ALR) aspect compensating for ambient conditions that otherwise compromise projected images. The screen surface is shipping now. The Black 0.8MP is a micro-perforated version of the company’s Ambient-Visionaire Black 0.9 gain ultra-wide ALR screen material. Manufactured at Seymour-Screen Excellence’s facility in Ames, Iowa, the acoustical transparency is made by precisely punching ~120 holes / inch2 (each 0.02-inch in diameter) into the 0.9 surface. While this spec is competitive with other brand’s similar offerings Seymour-Screen Excellence Managing Director Chris Seymour says “Seymour-Screen Excellence’s Black surfaces offer the most effective ambient light filtration available in an optical screen. With a deep background that absorbs 90% of ambient light from any direction, and an aggressive combination of carbon particles and stacked, dithered nano-mirrors, our screens deliver a 12x improvement in contrast ratios in environments that are otherwise unsuited to front projection use, even outdoors.”
by PMuto Published on 08-09-2021 05:20 PM
RowOne Seating Now Reaches Dealers in Western US in Just 4 Days, Introduces New Home Entertainment Chair Styles at 2021 Nationwide PrimeTime Event Ann Arbor, MI – August 19, 2021 – Home entertainment seating company RowOne® is supporting their dealers with faster delivery and new seating options for home theater and beyond. The company has added a second warehouse and is taking to the road to promote this and more at the Nationwide PrimeTime event. Since first fulfilling orders in late 2020 from its Ann Arbor, Michigan warehouse, RowOne has been reaching any dealer in the Continental US within 10 business days. Now, a second warehouse has been added (Tacoma, Washington) making possible reaching western US dealers in as little as 4 business days. According to CEO Todd Girdis, “No other seating company in the channel is stocking inventory like we are or can deliver as quickly. On top of this our optional RowOne Last Mile Service ensures a convenient scheduled delivery and installation to a room of choice within a customer’s residence.” Introducing the Cortés Cortés is RowOne Seating’s new premiere chair that Girdis says “is born from consumer’s thirst for premium seating. This top grain leather/vinyl match chair has a more contemporary styling with some curvature, making it extremely stylish for home theaters, multipurpose entertainment rooms, media rooms, bonus rooms and more.” Cortés also incorporates some new tech features. Featured is a full power headrest independent of the power recline feature. It is also the first in the industry available with multiple base rail and cupholder lighting color options (6 color choices as opposed to the standard blue).
by PMuto Published on 06-15-2021 12:54 PM
New high-performance step-up in-ceiling line AZURE offers ultra-competitive margins and new limited lifetime warranty which are also extended to the company’s existing IC Series. Norwood, MA – June 15, 2021 – The latest in its ongoing expansion across many in-home audio categories these past 24 months, Atlantic Technology further flexes its muscles in the in-ceiling category with the launch of AZURE. A step-up from its IC Series, AZURE is comprised of three 6.5- and two 8-inch 2-way loudspeakers that incorporate the latest in acoustic designs and drivers. The speakers are timbre-matched to Atlantic Technology’s extensive range of in-room and in-wall speakers thereby providing fresh integration options where high-performance sound for music or movies is the goal. The company has also implemented a major increase in its dealer margin in its IC Series and across the AZURE series and has upped its in-ceiling speaker warranty for both the IC and AZURE Series from 5-years to Limited Lifetime. With the launch of the 5 AZURE speakers atop the 8 IC Series the company now offers 13 premium architectural solutions in total. AZURE’s woofers utilize Atlantic Technology’s new lightweight low resonance formed fiberglass cones - the same material as found in its award-winning flagship 8600 and AT-3 H-PAS towers. The fiberglass provides superior uniformity, stiffness and speed with the cones designed in a new curved shape to reduce distortion from break-up resulting in improved midrange clarity. The woofers use high-temperature voice coils with a massive magnet structure and a vented pole piece along with butyl rubber surrounds to ensure audiophile performance. The woofer is contained in a new non-resonant enclosure design with a horn-shaped profile for wide uniform mid-range dispersion. High frequencies are handled by the company’s advanced proprietary, coated silk dome Low Resonance Tweeter (LRT™), same as featured in many of Atlantic Technology’s highly rated in-room...
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