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Articles - Industry News (PUBLIC)


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Articles - Industry News (PUBLIC)

by PMuto Published on 02-01-2018 08:48 AM
StormAudio Adds 20-Channel Immersive Audio Processor, 9.1.6 Native Processing and Key Upgrade Features to Range of Immersive Preamp/Processors StormAudio has double-presence at ISE 2018! The brand will present its vast range of hardware at stand 1-N122, and its 16-channel immersive audio processor will take centerstage in Cinema-Partners (dARTS, DT Screens and Ineva Design) 9.2.6 home theatre demonstration (stand 5-R80). Nantes, France – February 1, 2018 – At ISE 2018 StormAudio (stand 1-N122) will show its first 20-channel processor and its acclaimed 16-channel processor will take centerstage in 9.2.6 demos at the dARTS / DT Screens / Ineva Design stand (5-R80). Other key StormAudio initiatives promoted include the brand’s addition of 9.1.6 native processing support, a 4-channel XLR expansion upgrade module and microphone kit used for room calibration and remote management. 20-Channel Preamp / Processor StormAudio will unveil its first 20-channel processor, the ISP 3D.20 ELITE. Equipped with 20-XLR outputs, the unit incorporates the same capabilities as the brand’s 16- and 32-channel models. This includes built-in compatibility with Auro-3D®, Dolby Atmos® and DTS:X™, Dirac Live® Room Calibration and StormMonitoring™ remote monitoring. Ships April 2018. “The ISP 3D.20 ELITE is ideal for theatres that need more than 16-channels, for example those requiring multiple subwoofers or perhaps configured for all 3 Immersive Sound formats. MSRP is set at €13.000 ($16,000 in N. America) which is considerably less-expensive than competitor's 16-channels ones,” says StormAudio’s Managing Director Yves Trélohan.
by PMuto Published on 01-23-2018 08:08 AM
Norwood, MA – January 22, 2018 – Atlantic Technology has added new firms to its independent sales representative network covering Metro New York and the South West. Recently appointed are: JBA Sales, based in Randolph, NJ covering Metro NY, New Jersey and Long Island. Serving the NY Metro area since 1961, JBA represents industry leaders such as Yamaha, SunBrite, Russound, WyreStorm and Kinetics. JBA’s diversity, knowledge and industry experience has provided superior service to their customers and manufacturers. Dealers contact JBA Sales by emailing or calling 973.426.1088. Marketing Concepts is based in Dallas, TX with offices in San Antonio, Oklahoma City and Houston, covering Texas, Oklahoma, Arkansas, Louisiana and Mississippi. They have been serving the audio, video and music industry since 1984 with a commitment to providing personal sales visits and hands-on technical support. Dealers can contact Marketing Concepts at 972.421.4210. “We are pleased to announce the appointment of these strong, capable rep firms to support Atlantic Technology and our full-line of premium products,” says National Sales Manager Mike Miller. “These markets are important to us and we look forward to working with both rep firms and their dealers as we move forward with exciting new business possibilities in 2018.”
by PMuto Published on 01-16-2018 11:18 AM
Muto Communications to help Atlantic Technology with exciting new product and technology introductions planned for 2018. Port Jefferson, NY – January 16, 2018 – Atlantic Technology brand has selected Muto Communications as its international public relations agency-of-record. Atlantic Technology is planning a series of important introductions in 2018 which will be of great benefit to its customer base worldwide. “In all market projections, wireless and other new technologies are driving robust growth and reshaping the global audio business,” says Paul Fredrickson, Business Development Director at Muto Communications. “We are excited that Atlantic Technology has established new development partnerships and we are happy to help the brand introduce the innovative new categories and premium products coming throughout the year.” “Capitalizing on Atlantic Technology’s 29-year heritage in first-class home-theater systems -- further supported by Muto Communications’ expertise in the loudspeaker category -- we are thrilled to have the Muto PR team help drive the revitalization of the Atlantic Technology brand,” says Atlantic Technology National Sales Manager Mike Miller. “Muto Communications is comprised of audio enthusiasts, which makes it all that much sweeter to be involved in promoting such a venerable brand as Atlantic Technology,” says Managing Director and Chief Strategist Paul Muto.
by PMuto Published on 01-08-2018 01:05 PM
Novato, CA – January 8, 2018 – StormAudio has selected Brad Paulsen for the position of National Sales Manager in the USA. Brad will manage a network of independent manufacturer sales reps, reporting directly to StormAudio Managing Director Yves Trélohan. Well-versed in high-end audio, Brad’s vast career includes national sales roles with Soolos, B&K Components and his own brand of ribbon loudspeakers, Paulsen Audio. “StormAudio has brought to market a deep line of immersive audio preamp/processors and amplifiers, that in addition to their outstanding sonic qualities, incorporate very smart setup, expansion, and remote management features,” says Brad. “I am very excited to be working with reps, dealers and calibrators to help create the most awe-inspiring StormAudio-driven home theaters.”
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