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Articles - Industry News (PUBLIC)

by PMuto Published on 11-02-2020 05:01 PM
Home Entertainment Seating Company RowOne Inks Deals with Nationwide Marketing Group, Next Level Distribution and Magnolia Home Theater Add to this, substantial progress with HTSA, the AiN Group and AVB/BrandSource CE/CI channel dealers since the brand’s relaunch just 6-months ago, and RowOne makes a strong case for the title of ‘The Most Successful CE/CI Vendor Brand Launch of the Pandemic Year’ Ann Arbor, MI – November 2, 2020 – Home theater and entertainment seating company RowOne® -- which relaunched February under the new ownership of former Director of Sales and Marketing Todd Girdis and began shipping in August -- is making all the right moves. For its significant accomplishments within such a short period of time the company is being recognized within the consumer electronics and custom integration channels as ‘The Most Successful CE/CI Vendor Brand Launch of the Pandemic Year.’ Out of the gate RowOne came to market with a fulfillment model that differs from competitors in the custom channel: stockpiling inventory in Michigan, delivering in 10 business days or less (Continental US) and offering an optional exclusive Last Mile Service delivering to the residence in 15 – 20 business days. Also unusual for a furniture vendor is RowOne’s new mobile-optimized website with dealer portal (upcoming) that enables placing and tracking orders in real-time. This provides access to Audio Advice’s free interactive Home Theater Designer™ 3D tool which lets dealers spec-in system components, seating configurations and more. RowOne is the only seating vendor in the program. RowOne has entered into an agreement with Nationwide Marketing Group. “After tracking RowOne’s progress this summer, we quickly recognized the potential they could deliver to the 250+ CI channel dealers in our Home Technology Specialists Nationwide (HTSN) division,” said Hank Alexander, director of HTSN. “And now is the perfect time to partner with a preferred home entertainment seating...
by PMuto Published on 10-08-2020 01:16 PM
$1 Million Texas Home Theater Models Performance After Capitol Studios Dolby Atmos Music Studio C Taking Center Stage is Seymour-Screen Excellence’s Reference-Grade Enlightor Neo Acoustically Transparent Film Screen Surface and Adjustable Ratio Theater Motorized Masking System at 22-ft Wide Ames, IA – October 8, 2020 - A longtime customer of Texas-based A/V Integration company Sound Lab Designs assigned principal Ernie Blumenthal with the task of creating a theater in a home that he was having built. One truly without compromise and to Dolby Atmos® Music performance specifications. Blumenthal recruited German architect Jochen Veith (JV Acoustics), known globally for his creation of premier recording facilities, and California theater interior design specialist Brad Keeler (Progressive Design). Keeler, along with Maurice Patist (president of PMC USA loudspeakers) had previously updated the rooms at Capitol including Studio C which was redone in 2017 to Dolby Atmos Music. Blumenthal and his client flew to Los Angeles to experience several of Capitol’s rooms, with Studio C -- the Dolby Atmos Music certified room – immediately setting the benchmark for what he wanted his theater’s acoustical performance to be modeled after.
by PMuto Published on 09-01-2020 09:15 AM
Atlantic Technology Is Executing a Major Revitalization of New Products, Technology and Retail Distribution in the Specialty and Custom Install Channel Seven New Rep Firms Come on Board in the Last Two Months Norwood, MA – September, 1, 2020 – Atlantic Technology is taking the next step in executing a corporate revitalization which has included the rollout of over 30 new products in 2020 along with the entrance into important fast growing new categories with exciting new technologies. This new step is revitalizing their market support to the A/V specialty and custom installation channels, the company’s prime vehicle to market. Atlantic Technology is pleased to announce the appointment of seven new US sales rep firms selling the full line of over 100 award-winning premium products covering 9 categories including home theater systems, subwoofers, in-wall speakers, in-ceiling speakers, outdoor speakers, wireless multi-room systems, amps, soundbars and headphones with more exciting new product introductions to continue throughout the year. The new reps appointed are all experienced experts in professional sales to the A/V specialty and custom-installation channels. They include the following firms/rep principals and territories…
by PMuto Published on 08-28-2020 07:58 AM
Revitalized Home Entertainment Seating Brand RowOne Gains Momentum in the CEDIA Channel With ample inventory during COVID-19, just-in-time delivery, a new home theater configurator tool, participation in the upcoming AVB/BrandSource virtual convention and more, RowOne is on the move. Ann Arbor, MI – August 28, 2020 – Home theater and home entertainment seating company RowOne® -- which relaunched February under the new ownership / direction of former Director of Sales and Marketing Todd Girdis -- is showing significant momentum in the CEDIA channel. In fact, Girdis even credits the pandemic as helping give the company “a push out of the gate.” Ample Inventory of Home Entertainment Seating / Launch of RowOne Last Mile Service True to Girdis’ statement in the company’s May 2020 relaunch press release, RowOne, unlike most other entertainment seating brands in the custom residential channel, will stock inventory and an ample supply at that. Girdis (now CEO) had targeted late summer for the first lot of production delivered to the company’s new warehouse located just outside of Ann Arbor, Michigan and is happy to report that the chairs have arrived and are ready for immediate delivery to authorized RowOne dealers. RowOne pledges to reach any dealer or jobsite in the Continental US within 7-10 business days and offers an optional exclusive RowOne Last Mile Service - a convenient, scheduled delivery to a room of choice within a customer’s residence. “The ability to deliver within such a short timeframe is unusual as most seating companies don’t deliver until 8-10 weeks after receiving a purchase order. Further to this, pandemic-related supply chain issues have made those waits even longer,” says Girdis.
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